Archive for April 19th, 2007

Flash ushers in a new level of product demos

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The old P&G formula of problem, solution and show the damn product in action is every art director’s and copywriter’s nightmare. I remember always looking for ways to demonstrate the ubiquitous product shot and still feeling somewhat obligated to include the spot on my demo reel.

With the evolution of flash, I’m coming across more and more sites the take product demos to a whole new level.

This site takes mens suits and uses everyday situations to demonstrate the fabric’s superiority.

Splat the mat uses real time, fast-forwarding to demonstrate how good these car mats are for everyday usage.

Seen any other good uses of flash as a product demo, please reply.

eBay for chores and odd jobs

From mowing the lawn or picking up dry cleaning to researching a cruise or planning a party, busy people can pay willing takers on DoMyStuff.com. Unlike posting a classified ad on Craigslist with a fixed price, DoMyStuff.com has an eBay style ratings and auction pricing model.


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April 2007
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